Win back at-riskAvailable with setup

Plan downgrade

Use a plan change to ask what the client needs and review features that still fit.

The client problem

The account just downgraded or dropped a paid add-on.

What to look for

A plan change is downgraded or cancelled; there is no fixed lookback window.

Your next steps

  1. Review the change and current needs.
  2. Notify the account owner.
  3. Offer a value-check conversation and feature guidance.

Before you start

  • Install and publish the matching workflow in your agency account before automated follow-up can run.
  • An agency account with access to the required GoCSM features and client data.
  • Review recipients, timing and message content before enabling any follow-up.
  • Connected billing data is required; amounts refer to client subscriptions or rebilling spend with your agency.
Check your account’s setup and supported workflow before enabling this playbook.

Watch the playbook

Plan downgrade | HighLevel Client Retention Automation (GoCSM)
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